Weekly Juice From The Canteen…

You might ask why is this posted on a marketing website? To answer that simply, if money is your priority and your focus you are off course. Marketing is about connecting relationships and on a very personal level. If people detect money is all you care about or if the most important agenda item is the money than you will lose your MOJO quickly. Yes, we are in business as ways to a means and support our livelihood. Please don’t misunderstand my point. I think you must have the right mind-set before you begin the process of laying out your plan of action as a business or an individual. Do what you love and the $$ will follow, as we have heard so many times. Know who you want to serve, and I mean SERVE. Be a servant to your client! Know that this is where your reputation as a person, or company looking out for the client first gets started and word travels fast. Remember a reputation, your relationships, and your personal gifts shared with others are what give you intrinsic value in life. What can you do for your client? Let’s start there…